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Copywriting: The Complete Overview | Copywriting

Copywriting: The Complete Overview



5 Proven Copywriting Tips to BOOST Conversions. In this video, I want to give you 5 proven copywriting tips that will boost your conversions and make your writing much more effective. Check out the FULL "Copywriting Crash Course" playlist here: 👉 https://www.youtube.com/playlist?list=PLgZaQ3qgjgrES8gyV-cMKmXHsyKCtkXSX Here’s the thing: If you invest a lot of time, energy and money into copywriting, then you want to make sure it converts as many leads into paying customers as possible. Problem is, this isn’t always the case. In fact, most copy barely even works, and chances are, your product or service could be selling much better… if it weren’t for your copy limiting it in reaching its full potential. So that's where these copywriting tips come in. Although this is definitely a gigantic topic, here are the 5 proven copywriting tips that will definitely help you get more customers, regardless of what you sell: // TIP #1: SPEAK TO THEIR EMOTIONS -Explore people’s pains, fears, hopes -Remember, people make decisions based on emotion, then justify with logic -Works for everyone (even “sophisticated” audiences) // TIP #2: USE A PROVEN COPYWRITING FORMULA -The most common copywriting formulas are: AIDA (Attention - Interest - Desire - Action and PAS (Problem - Agitation - Solution) -Remember: first innovate, then emulate. Don’t try to reinvent the wheel here -Using formulas saves tons of time and makes things much easier // TIP #3: CREATE POWERFUL HOOKS THAT MAKE THEM FEEL THE PAIN -Don’t be afraid to use this because it’s very powerful (most people still neglect it) -People need this type of agitation before they buy pretty much anything -It’s sometimes more art than science -You can even use various real-life stories // TIP #4: USE THE 5 STAGES OF AWARENESS -Introduced by Eugene Schwartz and later refined, it’s a critical framework to know -Always write copy targeted at the relevant level -Optimize your funnels around each stage of awareness your prospects go through // TIP #5: HAVE AN IRRESISTIBLE OFFER -Even the best copy won’t sell stuff people don’t want -Critical to nail this or validate this -Never create a sophisticated funnel without testing your offer first ------------------------------ RECOMMENDED VIDEOS Learn the basics of copywriting & boost your sales -- https://www.youtube.com/playlist?list=PLgZaQ3qgjgrES8gyV-cMKmXHsyKCtkXSX How to land your first copywriting client -- https://youtu.be/Irtt5GSBegA 4 crucial things to know before becoming a copywriter -- https://youtu.be/UoVhJ2fFsfU Profitable sales page case study -- https://youtu.be/UzwCr6_S-go How to write catchy headlines -- https://youtu.be/HivvkXFIinc 7 Free cool copywriting tools -- https://youtu.be/rVk_gVWVxww ---- // NEED PERSONAL HELP WITH A PROJECT? Let's talk 👉 https://bit.ly/WorkWithCsaba // SEND EMAILS THAT GET MORE OPENS, CLICKS, AND SALES FREE 5-part course reveals how to STOP leaving money on the table and START making more sales from your email list today - even if you're not a pro writer. 👉 https://gameofconversions.com/5pre // ADDITIONAL RESOURCES Get a useful list of plug&play headlines 👉 https://bit.ly/39ProvenHeadlines // FOUND THIS HELPFUL? SUBSCRIBE to get higher conversions and more sales 👉 https://bit.ly/2NpnEEF --- F O L L O W twitter @csababorzasi facebook